To build your brand Wholesale Andreas Athanasiou Jersey , attract site readers and make a great impression you need to recognize how important your web page design really is. There are so many different things that will influence the success of your page or site but the design is right up at the top of the list. So what exactly should you focus on to make sure your web design is flawless? Let’s look at some things that you need to remember.


Grammar and spelling are not really a part of design, but we want to say a few words about them because they are important. You should know by now that a lot of things will add up to the final grade your site receives. Avoid going through this situation and use a word processor like Microsoft Word to do a thorough spell-check of the content on your site. You could be losing traffic with nobody returning and not have any idea about it – until you remember reading this article. Just get in the habit of checking it every time you finish writing something.


Include RSS Auto-Discovery: In case you offer an RSS feed for the content of your website (most of the sites do offer it and if you don’t, you should) Wholesale Jonathan Ericsson Jersey , make sure you include the auto-discovery code in the website’s header. This helps all of the browsers and RSS readers find your feed automatically and alert people to its presence. RSS feeds are a popular way to distribute content to your readers and update them about changes on your site, so adding this small feature to your site will make a big difference.


Any time you place graphics on your site, be sure to fill out the alt tag in the HTML. You will get a little bit of SEO points from them Wholesale Darren Helm Jersey , but mainly we speak of visitors who may be visually impaired. That’s right; the search engines value the Alt tag and search for any keywords that are included in it. Yes, your on page factors for optimization makes use of the alt tag. Write a quick little blurb that tells what is in the picture. Each image used on your site should have this included in it. We think most web designers are never totally happy with their work because they always see things they want to improve upon. On the other hand, there is the saying that if it is not broke Wholesale Martin Frk Jersey , then don’t fix it.


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You can hardly influence the development of your child by selecting whatever name. That is one of the conclusion of Steven Levitt published in the book ?Freakonomics.? Most influence is given to a child before it is even born. You can do wrong however ? according to an example in the same book of a parent that named a first son ?Winner? and the latest born ?Loser.? Imagine what happened to both of them...


Whether you agree with Levitt and favor a nature viewpoint or you disagree and you favor a nurture argument, when talking about business there is only one option; The name you choose will -? as a cultural element -? influence your business.


Recently a Dutch company TPG Post announced the change of their name into TNT Post. The company is the product of a split that took place in 1996 when the Post and communication divisions became separate companies; KPN ?- the holding company before that time ?- continued with the telecommunication division. The post division including the recent acquisition of the Australian TNT logistics company continued under the new name TNT Post Group or TPG. And now the company continues under the name: TNT Post.


On the same stock exchange -- the AEX -- there are more companies with a similar background. To start with the ?A?, ABN AMRO is a bank that is the result of a merger of two companies ABN and AMRO that kept their name in the new combination. The name ?ING? Wholesale Luke Glendening Jersey , which represents a bank-insurer, is a nice name invention of Inter-Nationale Nederlanden Group, where the ?Nationale Nederlanden? was and continues to be the insurance part of the group.


Reed Elsevier is another example where two companies have merged and the names of the original entities continue to exist. In this case ?Reed? is of British origin Wholesale Henrik Zetterberg Jersey , and Elsevier the Dutch counterpart. This is not different for Wolters (and) Kluwer ? as the previous mentioned company, also in the information exchange and publishing sector, although these parts are both Dutch.


Numico is a company that also merged with others and that choose to preserve previous company names in the new combination. In this case Nutricia (Nu) merged with the German Milupa (Mi) and the British Cow & Gate (Co). Giving Nu-Mi-co. This example is different in the case that all the three companies continue to exist under the previous labels Wholesale Anthony Mantha Jersey , Nutricia in the Netherlands, Milupa in Germany and Cow & Gate in the UK. The image and identity of a company is linked to the name it carries. Companies that grow internationally and become multinationals are better of with an international name than with a local name.


A company name also represents an internal culture. In case of ABN and AMRO, the culture could be expressed as the best of both worlds: ABN and AMRO Wholesale Jimmy Howard Jersey , or together we are more. For NuMiCo, the cultural direction is less visible; the company name after the merger seems to express a new culture.


Back to TNT Post. In this case the new name inherits most of the Australian name TNT (Thomas Nationwide Transport). A logical choice, because of the international build up brand value of TNT. For the situation in the Netherlands there is a small compensation; the main company color (Red) will be replaced by orange ? a Royal (Dutch) color; TNT Post has given itself a new cultural start offering the best of both worlds.


? 2006 Hans Bool

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